SuttonNet Website Development Project

Improve Snowygums Website Functionality and Convert to Responsive Design

Brief: Convert an existing site to our Bizazz software and add responsively designed mobile phone functionality. Retain look and feel of existing site. Improve search engine responses. Create link to online booking website.

The Challenge: The previous design, although very recent, did not function cleanly. It was unsuitable for mobile phones. The site was heavy on graphics where text would be better used. We were uncertain how much work might be needed to alter this site's underlying structure, yet retain its appearance.

The Result: Conversion went smoothly and final cost was slightly less than quoted. Around 18% of unique visitors to the site use phones.

After conversion, the site leapt up search engine rankings without changing any of the content.

The owner opted for regular reports on website performance and recommendations by SuttonNet. The site has retained its high ranking in a highly competitive industry (NSW on-snow accommodation).

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